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Munich Business School

Munich

International Marketing & Brand Management

Subjects: Brand Management;Marketing;Business

M.A. | Master of Arts

⏳  Duration
4 Semesters
🔠 Teaching Language
English
💶  Application Fee non-EU
1550 EUR

💶  Cost per Semester
No information

💶  Tuition Fees per Semester
8,300 EUR
⏱️ Application Deadline Summer
No information

⏱️ Application Deadline Winter
15.03.

Course description

Understanding your customers is crucial for any business to thrive. Our program is designed to help you become an expert in international marketing and branding. You'll delve into subjects like behavioral insights, digital marketing tools, and innovation. Our unique 'theory meets practice' approach ensures you not only learn the latest scientific evidence but also apply this knowledge in real-life projects. You'll develop your own marketing campaigns and interact with business professionals, preparing you for a successful career. As a highly sought-after professional, you can leverage your skills in roles such as Brand Manager, Head of Brand Management, or Chief Marketing Officer (CMO) in prestigious companies. This program equips you with the expertise needed to excel in demanding positions, making you a valuable asset in the business world.

Program Information

Study Location Munich
Start Semester Winter
Study Form Full-time
Study Type Postgraduate
Teaching Language English
Dual No
Remote No
Application Fee non-EU 1550 EUR
Study Length 4 Semesters
Tuition Fees per Semester 8,300 EUR
Cost per Semester No information
Step 2 - Check Application Requirements
⏱️ Application Start Summer
No information

⏱️ Application Deadline Summer
No information
⏱️ Application Start Winter
No information

⏱️ Application Deadline Winter
15.03.

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Application Requirements

Language Requirements

CEFR No information
IELTS No information
Cambridge (CAE) No information
TOEFL IBT No information

English Proficiency Applicants must proof their English language skills by passing one of the following language tests: TOEFL iBT & Home Edition: min. 85 (min. of 22 in writing band, min. of 20 in all other bands; MBS TOEFL Institution Code: 5772) IELTS & IELTS Online: min. level of 6.5– Academic Module ELS English for Academic Purposes: Advanced Level 112 Duolingo English Test: Overall Score 115 or higher Pearson PTE Academic: Overall Score 56 or higher Cambridge: Min. 173 or Grade B or higher

Qualification Requirements

The main requirement for admission to the Master International Marketing and Brand Management study program is a successful Bachelor's degree (180 ECTS or more). Applicants with a degree in Business Studies/Management/Economics are entitled to apply for the program directly, applicants without a degree in economics can qualify for the program by completing the Pre Master Program. Upon request, we will gladly verify your documents in advance.

Document Requirements

When submitting your online application, please provide the following mandatory documents: Answering questions of motivation (various questions are available for selection during the online application process) Résumé/CV Copies of your graduation certificates* and/or current university transcripts* You may also upload the following additional documents: recent photo of yourself (professional, in color with bright background) Copy of the school leaving certificate (e.g., Highschool Diploma, IB, Abitur)* Proof of English language proficiency (TOEFL, IELTS or ELS) Reference letters (if available) When applying for a scholarship: personal statement (1 page)

Application Process

Acceptance Interview Yes
Acceptance local admission restrictions Admission Exam
Application directly at the University
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