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HMKW University of Media, Communication and Economics

Berlin

International Marketing and Media Management

Subjects: International Marketing and Media Management,Media Management,Marketing,International Marketing,Business,Marketing

M.A. | Master of Arts

⏳  Duration
4 Semesters
🔠 Teaching Language
English
💶  Application Fee non-EU
No information

💶  Cost per Semester
No information

💶  Tuition Fees per Semester
5,100 EUR
⏱️ Application Deadline Summer
Application always possible

⏱️ Application Deadline Winter
Application always possible

Course description

In the M.A. International Marketing and Media Management program at HMKW, graduates with backgrounds in general management or the social sciences can dive deep into marketing and media management. This program sharpens their skills in both quantitative and qualitative methods. Key subjects include media management and economics, marketing communication, consumer behavior, price and sales management, emerging media markets, digital transformation, and applied market research. These topics form the core of the curriculum, ensuring students gain comprehensive knowledge and practical expertise.

Program Information

Study Location Berlin
Start Semester Summer, Winter
Study Form Part-time
Study Type Postgraduate
Teaching Language English
Dual No
Remote No
Application Fee non-EU No information
Study Length 4 Semesters
Tuition Fees per Semester 5,100 EUR
Cost per Semester No information
Step 2 - Check Application Requirements
⏱️ Application Start Summer
No information

⏱️ Application Deadline Summer
Application always possible
⏱️ Application Start Winter
No information

⏱️ Application Deadline Winter
Application always possible

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Application Requirements

Language Requirements

CEFR No information
IELTS No information
Cambridge (CAE) No information
TOEFL IBT No information

Level B2 (Common European Framework of Reference for Languages, CEFR)

Qualification Requirements

The formal admission requirement is a good or very good undergraduate degree in one of the following subjects (university or university of applied sciences): general business administration, a specialized area of business administration program or in another economic or social science with at least 20 credit points acquired in management-related subjects

Document Requirements

Please use our online application form and attach the following documents as PDF: Letter of motivation Curriculum vitae Certified copy* of your Advanced Placement Exams certificate (A-levels, baccalaureate, Abitur etc.) Certified copy* of degree (diploma etc.) certificate from undergraduate studies Complete transcript of your undergraduate studies: credit points earned, marks, course contents If applicable, documents relating to other academic achievements, vocational training, relevant job experience etc. An official certificate of equivalence for any documents/qualifications issued outside Germany to show that they are equivalent to German documents/qualifications**

Application Process

Acceptance Interview No
Acceptance local admission restrictions Admission Exam
Application directly at the University,
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